
Turn consumer insight into commercialized textile innovation.
Strategic and technical textile consulting for apparel brands, retailers, textile mills, manufacturers, chemical companies, fiber and yarn producers, and technology providers. Led by Scott Efird, former Global Director of Product Innovation at VF Corporation/Dickies, with 40+ years of experience spanning textile manufacturing, product development, innovation and commercialization.
Expertise from fiber, yarn and fabric construction to textile chemistry, finishing, testing, manufacturing and commercialization.
Trusted by industry leaders
Six pillars of textile innovation.
A comprehensive approach to driving profitable growth through structured innovation, sustainable practices, and rigorous development.
Innovation Strategy
Create the future before it happens. Successful alignment of teams with a 3–5 year vision to ensure a pipeline of viable projects, seamlessly integrated into the seasonal GTM calendar from concept to finished product to end-user acceptance.
Learn moreTextile & Fabric Development
Over 40 years of textile mill and brand experience developing fabrics from fiber and yarn selection through construction, chemistry, finishing, testing and manufacturing — from concept to production-ready.
Learn moreTechnology Evaluation & Commercialization
Independent evaluation of emerging fibers, yarns, textile chemistries, finishes and performance technologies — and the commercialization support to move them from technical concept to commercially viable product.
Learn moreSustainability & Textile Chemistry
Deep working knowledge of new fibers, yarns, fabrics, circular systems, chemistry, and emerging global ESG regulations. Specialized expertise in PFAS-free alternatives and navigating the rapidly evolving PFAS regulatory landscape across the EU, US states, and international markets.
Learn moreTechnical Troubleshooting & Process Improvement
Practical, hands-on support when textiles, materials or manufacturing processes are not performing, testing or commercializing as expected — from quality issues to mill reproducibility and scale-up.
Learn moreConsumer Insights & Product Strategy
Voice-of-the-consumer methods to identify pain points and unmet needs, translated into measurable textile performance specifications and differentiated product solutions.
Learn more
Scott Efird
Founder & Principal Consulting Director
Deep textile expertise meets commercial innovation.
Scott Efird brings more than 40 years of hands-on experience across the textile value chain — from fiber, yarn and fabric construction to textile chemistry, finishing, testing, manufacturing, sourcing, product development and global commercialization.
His background combines 20 years of textile manufacturing and innovation experience at Milliken & Company with 18 years of brand-side leadership at VF Corporation/Dickies, where he ultimately served as Global Director of Product Innovation.
Today, Scott uses that combination of technical depth, manufacturing knowledge and brand experience to help clients solve complex textile challenges and turn innovation into commercially successful products.
Ready to accelerate your innovation pipeline?
Let's discuss how we can turn consumer insight into commercialized, profitable, and sustainable textile products for your business — whether you're a brand, retailer, mill, manufacturer, fiber or yarn producer, chemical company, or technology provider.

